OverviewWe strive to be a sustainable company that contributes to a better world. We exist to elevate life through technological artistry. The world's leading smart device manufacturers and innovators. Using millions of users facial datas, we designed 7 different levels of intelligent beautify, with two modes for different skin tones. With the A37?s real-time beautify feature, users will get natural-looking, eye-catching shots that they?ll be happy to share on the first snap. Screen Flash Perfect Selfies Even in Low Light The A37's display can emit a flash to brighten your face in low light. Using a light-sensitive sensor that adjusts the screen brightness perfectly to your face, the A37 will allow you to take great selfies regardless of the light conditions. The A37 sports an 8 Megapixel Rear Camera, featuring an Ultra-HD shooting mode, for capturing exceptionally clear and detailed photos. With extra-large 1.4?m pixels and a 0.79 cm (1/3.2") sensor, the A37?s rear camera maximizes the amount of light that enters and minimizes noise in the final shot. The large pixels also work to bump up the dynamic range and give pictures a vivid depth and detail. Meanwhile, a large aperture enhances low-light and night-shot performance.Cut to the renowned golden ratio, the A37?s flowing lines smoothly transition from the frame to the back, for a stylish effect and an amazing hand feel. The 2 GB RAM and quad-core 64-bit processor make for smooth multitasking and seamless switching between apps, movies and music .With 16 GB ROM, expandable by another 128 GB, you?ll have plenty of room for all of your favorite media and memories. Based on Android 5.1, ColorOS 3.0 is seamlessly responsive, providing a smooth and steady performance, and offering more memory and power to users.