OverviewSamsung is committed to complying with local laws and regulations as well as applying a strict global code of conduct to all employees. It believes that ethical management is not only a tool for responding to the rapid changes in the global business environment, but also a vehicle for building trust with its various stakeholders including customers, shareholders, employees, business partners and local communities. With an aim to become one of the most ethical companies In the world, Samsung continues to train its employees and operate monitoring systems, while practicing fair and transparent corporate management.Samsung follows a simple business philosophy to devote its talent and technology to creating superior products and services that contribute to a better global society. To achieve this, Samsung sets a high value on its people and technologies.Samsung believes that living by strong values is the key to good business. That?s why these core values, along with a rigorous code of conduct, are at the heart of every decision the company makes In an expression of its commitment to corporate social responsibility as a world leading company, Samsung Electronics announced the ?Five Samsung Business Principles? in 2005. The principles serve as the foundation for its global code of conduct in compliance with legal and ethical standards and the fulfillment of its corporate social responsibilities. With the success of its electronics business, Samsung has been recognised globally as an industry leader in technology and now ranked as a top 10 global brand. Integrated solutions across four key domains and dash, telecom networks, IT, smart devices and cloud services and dash we are committed to bringing digital to every person, home and organization for a fully connected, intelligent world.

OverviewOnePlus was founded on 16 December 2013 by former Oppo vice-president Pete Lau and Carl Pei. According to Chinese public records, OnePlus' only institutional shareholder is Oppo Electronics. Lau denied that OnePlus was a wholly owned subsidiary of Oppo and stated that Oppo Electronics and not Oppo Mobile (the phone manufacturer) is a major investor of OnePlus and that they are "in talks with other investors", although OnePlus has confirmed it uses Oppo's manufacturing line and shares part of the supply chain resources with Oppo. The company's main goal was to design a smartphone that would balance high-end quality with a lower price than other phones in its class, believing that users would "Never Settle" for the lower-quality devices produced by other companies. Lau explained that "we will never be different just for the sake of being different. Everything done has to improve the actual user experience in day-to-day use." He also showed aspirations of being the "Muji of the tech industry", emphasizing its focus on high-quality products with simplistic, user-friendly designs. Continuing Lau's association with the platform from the Oppo N1, OnePlus entered into an exclusive licensing agreement with Cyanogen Inc. to base its products' Android distribution upon a variant of the popular custom ROM CyanogenMod and use its trademarks outside of China.